(Kempen, Germany) PORTICA GmbH Marketing Support now uses scanning and electronic document processing to improve returns. This enables e-commerce clients to achieve even greater performance and better handle the complex challenges associated with mail order and distance sales.
Great pricing and simple return handling are among the expectations of e-commerce customers today. Companies are required to accept returns and must process them cost-effectively since they cannot be avoided. Returns should be posted as quickly as possible to the available inventory and credited to the customer’s account, while it reduces follow-up inquiries by customers. PORTICA provides critical support here as a service provider experienced in bricks-and-mortar retail, mail order and distance sales, including brand suppliers. The fulfillment and process specialist has analyzed the return process and optimized a number of points to facilitate more efficient, cost-effective handling for clients.
As before, the workflow starts with qualified personnel which receives returns, unpacks them and checks the return reasons. Staff reviews the information on the return slip where customers indicated the returned items and reason codes. PORTICA staff also provides additional labeling of the returned items in a specified area.
Barcodes are applied to the documents. They are collected in jobs and scanned before the original documents are archived. The scanning process includes digitization of the documents and extraction of their content by OCR. The recognition software is supplied by the document and data capture specialist mhi GmbH. Subsequent processing associates the return with the delivery and automatically selects all the returned items, including the reasons for their return. The information read from the document is passed into an XML data stream for further processing. The job processes are monitored by a staff member. The results of processing and the digitized document are displayed side by side in an application, and the captured data is checked, corrected as necessary and confirmed. Requests for exchange indicated by the customer in defined areas are recognized automatically. The documents are then forwarded electronically for manual recording of the exchange.
The entire process is integrated in the PORTICA inventory control system so clients can benefit from numerous services of “e-commerce for hire”. For example, as a full service provider, PORTICA also handles customer accounting tasks, crediting customer accounts with the appropriate amounts after the returns are processed and transferring the funds as required.
About PORTICA GmbH Marketing Support:
PORTICA is one of the leading marketing logistics companies and improves marketing, sales and distribution, and information processes for its clients for 40 years. The company serves clients in many industries and handles hundreds of projects each year for e-commerce, advertising media logistics, sales promotion and business process outsourcing. The company’s focus is on the efficient handling of processes using a combination of logistics, information and finance management.
PORTICA is part of Atenco Holding together with the IT service provider Gedak and the printing company te Neues.
For more information please visit the website: http://www.portica.de
Editorial contacts
PORTICA GmbH
Marketing Support
Markus Ramirez
Von-Galen-Str. 35
47906
Phone: + 49 2152 915-192
Fax: +49 2152 915-100
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good news! GmbH
Bianka Boock
Kolberger Str. 36
23617 Stockelsdorf,
Phone: +49 451 88199-21
Fax: +49 451 88199-29
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